Foodspring.
25% Shopping cart increasement

Header dots
Logo_foodspring

About foodspring

Since 2013, foodspring® stands for fitness and healthy nutrition. Taking functional food to the next level was and always will be the vision of the brand. The Berlin-based company focuses on a customized approach: with individual product recommendations that match the user's fitness goals and high-quality advices in the content area, foodspring® offers every customer exactly the fitness service they need and which is relevant to them.

 

Personalized Parcel Inserts
at foodspring

0 %

more second purchases from new customers

6 percent of new customers who received coupon codes in their first-time orders redeemed them for another order in the store.

0 %

CRR

Cost-Revenue-Ratio

0 %

higher shopping carts

Customers who received adnymics inserts bought more: shopping carts were 25% larger than the foodspring average

6% of Foodspring® new customers purchased again due to the insert.

Challenges

foodspring® was already using parcel inserts before using adnymics. But the static inserts did not serve the personalized consulting nature of foodspring®. It was not possible to address each customer personally. Therefore, the fitness food specialist was looking for a solution that could be used internationally, with which each customer could receive individual advisory content, recipes that matched their order, and product recommendations tailored to them, thus improving customer loyalty.

Why adnymics?

The personalized parcel inserts from adnymics met foodspring®'s requirements to the letter: every customer receives further information on the products ordered with their delivery. With a personal approach, individual content and highly relevant editorial content, foodspring® extends its advisory character into the parcel and was thus able to increase customer loyalty in the long term. The flexible system also makes it easy to create parcel inserts in 7 languages for shipment to 11 countries.

Want some examples?

Experience it for yourself: the good feeling of holding samples of our personalized parcel inserts and direct mails in your hands!

Book demo

Sounds smart? Is smart! Take a look at the adnymics software live and in color - via online demo!