Direct Mails 2.0 -

Forget everything you've ever known about direct mails. These are different. Delight each of your customers with customized product recommendations, incentives, and information about their nearest store.

adnymics direct mail

AI revolutionizes Programmatic Printing

Discover a new age of one-to-one marketing and give your customers a true haptic experience with our hyper-personalized print mailings.

100% personalized! Despite automated mass mailing - the content is individual for each customer.

Higher shopping cart revenues through relevant product recommendations.

Keep in contact over time: More than one-third of customers order 14 days after shipment, more than half up to five months later.

High return on advertising spend (RoAS): strong ratio of campaign costs to additional revenue generated.

Conversion rates up to 10% and more as a revenue booster.

GDPR compliant - no additional opt-in necessary.

On the example of HSE




53, shall be reactivated


32, is a new customer


45, has birthday


The future is

Mass mailings? That was so yesterday. Today, it’s all about using AI to provide customers with completely personalized content – event-driven and at the right time along the customer journey. For example, birthday mailings, shopping cart abandonments, welcoming new customers, reactivation or other unlimited occasions.


Print: absolutely up-to-date

Print mailings offer solid benefits compared to their digital counterparts. For example, undivided attention - even from customers you can’t reach via retargeting or e-mails. Print mailings cannot be deleted unseen! Quite the opposite – they often remain in the household for several months and ensure long-term brand contact. In short, they bring you more orders and higher-value shopping carts.


Insert name and address?
1:1 personalization is way more.

Thanks to AI, simple segmentation became personalization. And it offers countless ways to get the most out of your customer data. The more data, the better! Whether they are generated by adnymics or originate from your database - almost anything is possible! This way, every customer receives their individual, event-driven mailing – fully automated.

Want a first impression?
Have a look at our case study with HSE

adnymics direct mail
campaigns - this is what’s possible:

Data usage that couldn't be easier

Via an automated data export from your CRM system or by simply sending us your existing customer data in spreadsheet format. 

Fully automated campaigns:

Set triggers for occasions when your mailings are sent automatically in the appropriate language.

Europe-wide shipping:

You can send your personalized adnymics mailings fully automated within all European countries via Lettershops.

How the adnymics
solution works

After an initial uncomplicated implementation, the processes run fully automatically. No complex IT integration is necessary, we can start directly with your exported CRM data. 

Direct Mail Step 1

adnymics analyzes the
buying behavior

The AI-supported software from adnymics analyzes your customer's buying behavior and order data. Based on this, a unique direct mail is created for each customer - with individual product recommendations, personal offers and coupons. You can also recommend the nearest store or events in the vicinity - geo-targeting makes it possible.

adnymics generates your
personalized direct mails

And action! The smart adnymics software automatically prepares all personalized direct mails for distribution. Based on occasions defined by you, or depending on your mailing frequency. The layout? You decide on the adnymics platform.

Direct Mail Step 2
Direct Mail Step 3

Your mailings are printed and sent
by the lettershop

All set? The data is then automatically transferred to a lettershop that meets all the specific requirements. If required, we take care of address verification and sorting. And then off you go - Europe-wide and at weekly intervals, if you wish. 

Thanks to the adnymics plattform, you have all your campaign KPIs at a glance and can react flexibly at any time.

Calculate pricing

Sound smart? Is smart!

Calculate the price for your specific use case of direct mails!

FAQ - Frequently asked questions

Based on location, printing technology, prices and other specific requirements, the most suitable lettershop is automatically selected from our partner network. 

We are also happy to work with your existing lettershop partner.

The easiest way to send us your customer data is in the form of an spreadsheet or via an automatic export from your CRM system, if available.

The lettershop takes over the verification of all recipient addresses and we also send you back the cleared list so that you can update your customer data.