AmbienteDirect was launched back in 1998 as Germany's first online shop for design products. Today, the design pioneer supplies more than 400,000 satisfied customers from all over the world with stylish furniture and home accessories. AmbienteDirect delights its customers with high-quality products, user-friendly multichannel shopping experience and an individual service and advice approach. Seeking for new ways to address their customers individually, AmbienteDirect chose the Adnymics solution in 2015.
Smart Parcel Inserts for AmbienteDirect deliver:
improve over email marketing
Return on Ad Spend
more page impressions
hit rate on PURL
6% of the customers used the personalized URL (PURL) to return to the site and look at their personal recommendations online.
Individualised incentive campaigns make the performance easily measureable.Close
Individual product recommendations are generated matching the interests and shopping journey of every single AmbienteDirect customerClose
PURLs allow precise tracking of customers who returned to the online shop.Close
Adnymics’ just in time printing of smart inserts integrates seamlessly into AmbienteDirect‘s warehouse processes.Close
Every single AmbienteDirect customer is addressed personally.Close
Promoting current bestsellers, seasonal highlights, or high in stock items..Close
We wanted to address customers directly in the parcel with personal product recommendations. Adnymics`Smart Inserts were the most flexible and easiest solution to deploy and delivered significantly better results than our traditional, paper-based product catalogue.