A unique ID for the order for which the Insert should be generated. The order-ID can be provided by the shop system but has to match the order-ID also provided in print trigger.

Unique ID for the customer for whom the Insert should be generated. An e-mail address or the specific customer ID from the shop system can be used. This ID has to match the Customer ID defined in your online tracking user identification. Consider hashing the user ID if e-mail address is being used.

First name of the customer for whom the Insert should be generated.

The last name of the customer for whom the Insert should be generated.

Gender of the customer for whom the Insert should be generated. (0: male; 1 female, 2: unknown/unisex)

E-mail-address of the customer for whom the Insert should be generated.

Street name of the customer for whom the Insert should be generated.

ZIP code of the customer for whom the Insert should be generated.

City of the customer for whom the Insert should be generated.

Country of the customer for whom the Insert should be generated.

Date of birth of the customer for whom the Insert should be generated. The passed value has the format „DD.MM.YYYY“ (D = day, M = month, Y = year).

The language and country of the customer for whom the Insert should be generated. For language identification please use norm ISO-639-1 with its double digit language code, e.g. „de“ for German and combine it with the double-digit country code from ISO-3166, e.g. „CH“ for Switzerland. In our example this results in de_CH for language.

Unique ID’s for products that the customer ordered in this order. These ID's have to correspond to the product ID's that characterizes the product in the product data feed. This parameter can be defined multiple times to pass all products to the current order.

If you don’t use our Adnymics Dashboard to create coupon campaigns online, you can transmit the codes with the order data here. dynamic variant: Coupon code that is individualized for the order and should be printed in the Insert for the customer.

Date, when the coupon code should be used for the last time (until 12a.m.) (mandatory, if using couponCode)

With the value „currency“ the coupon code is printed as currency (The currency is Inserted automatically corresponding to the language of the template – e.g. 10€). With the value „percent“ the coupon code is printed as percentage. (eg. 10%). (mandatory, if using couponCode)

Defines the minimum shopping value, that has to be reached in order to use the coupon code. (mandatory, if using couponCode)

Date, when the coupon code should be used for the last time (until 12a.m.) (mandatory, if using couponCode)

Coupon code that is redeemed by the customer with the order. It is also used in order to analyse performance issues (conversion rate in Adnymics Cockpit) and thereby enhance the quality of the selection algorithm.

With the value true, if order is placed by customer who has bought before (=repeat customer). With the value false, if order is placed by customer for the first time. (=new customer). If this value is not set, Adnymics compares orders with accessible data base and defines the value. This can lead to discrepancies. (Result can be seen in Adnymics Cockpit).

Company Name of the customer for whom the Insert should be generated.

Segment name of order. (e.g. sports, electronics…). Name has to correspond to an existing segment defined together with Adnymics.

With the value true a Insert will be printed for the customer. With the value false no Insert will be printed for the customer. If this value is not set, Adnymics automatically the value true. If you (don’t) want to print Insert for orders over platforms (e.g. ebay), you can control it with this parameter.

If you want to use our 128-bit Barcode within the Insert place the value here. This allows you do hand over a certain dynamic variant: Coupon code that is individualized for the order and should be printed in the Insert for the customer. Alternatively a static coupon code can be inserted directly from the template.

The date, when the coupon code should be used for the last time (until 12a.m.). (mandatory, if using couponCodeBarcode)

Value of a coupon code that is individualized for the order and is printed in the Insert for the customer as barcode. In case of a percentage discount this is also added via the template. (mandatory, if using couponCodeBarcode)

With the value currency the coupon code is printed as currency (The currency is inserted automatically corresponding to the language of the template – e.g. 10€). With the value „percent“ the coupon code is printed as percentage. (eg. 10%). (mandatory, if using couponCodeBarcode)

Defines the minimum shopping value, that has to be reached in order to use the coupon code (e.g. 50€). (mandatory, if using couponCodeBarcode)

Total loyalty points.

Name of the customer's current loyalty status.

Totaly loyalty points gained with the current purchase.

Unique ID for the order for which the Insert should be printed. This ID has to be the same that was passed when generating the Insert.

According to this value it is decided to which printer the Insert will be sent.

Unique ID for the order for which the Insert should be printed. Here, for instance, the order ID of the shop data base can be used. This ID has to be the same that was passed when generating the Insert.

A JSON array of identification numbers (orderId, packageReferenceNumber, packageBarcode) for the orders.