About Galeria Kaufhof
Galeria Kaufhof – The Cologne-based company represents tradition and the future of European department stores. Founded in 1879, the company offers its customers an inspiring shopping experience nationwide in 96 stores – characterised by quality, service, advice, and innovations. Their product line, which includes hundreds of thousands of individual products, ranges from fashion, shoes, handbags, beauty, to home, sports, and toys. Well-located stores in the inner city along with mobile and online services complement each other to create a comprehensive shopping experience.
For Galeria-Kaufhof, Adnymics Smart Parcel Inserts delivered...
Return On Ad Spend
Coupon redemption at the store
Smart Parcel Inserts for Galeria Kaufhof
Geo-targeting is used to suggest the nearest Kaufhof store incl. address and business hours.Close
A dynamic coupon code, with personalised value for new and existing customers, makes the inserts measurable and they can be redeemed both at kaufhof.de and at any of the 96 stores.Close
Every kaufhof.de customer is personally addressed.Close
Personalised product recommendations are put together that are tailored to kaufhof.de customers’ surfing and purchasing habits.Close
We detected a significant increase in the repurchase rate – around ten percent of insert recipients made repeat purchases with us. We are especially happy about the fact that the bridging to the stores works and that online customers are encouraged to shop at one of our 96 nationwide department stores thanks to the parcel inserts.